Aprillyanto, M. A. . “Analysis of the Meaning of Local Cultural Symbols in the ‘Kuku Bima Ener-G North Sumatra Version’ Advertisement on Television (Roland Barthes Semiotics Analysis)”. Journal of Social Science and Humanities, vol. 1, no. 2, Dec. 2022, pp. 35-44, doi:10.58222/jossh.v1i2.64.